Bought a perfect digital camera the other day. There is a button to turn it on, a button to take pictures, a button to turn on the flash, a little screen, and an up/down arrow to view what you've already taken. To make it even easier to point it in the right direction, there is a viewer for each eye.
You might quibble with the design, because it's aimed at small children. Yet it's does absolutely everything most of us need from a camera.
You might quibble that nobody would buy such a cut-down version of technology. Then look at the success of the Flip, which takes a similar approach to digital video.
This camera is a piece of technology that's been designed very carefully for its customers, and it works. It would be interesting to see an adult version. It would be even more interesting to see a few more people take this approach to the application and sale of technology.
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